diff --git a/docs/source/guide/mmm/comparison.md b/docs/source/guide/mmm/comparison.md index ded1cb03..d3c394d0 100644 --- a/docs/source/guide/mmm/comparison.md +++ b/docs/source/guide/mmm/comparison.md @@ -11,7 +11,8 @@ Given the popularity of the Media Mix Modelling (MMM) approach, there are many p | Open source| ✅ | ✅ | ✅ | ✅ | ❌ | | Model | 🏗️ Build | 🏗️ Build | 🏗️ Build | 🏗️ Build | 🛒 Buy | | Budget optimizer | ✅ | ✅ | ✅ | ❌ | ✅ | -| Time-varying parameters | coming soon | ❌ | ❌ | ✅ | ? | +| Time-varying parameters | coming soon | ❌ | ❌ | ✅ | ✅ | | Custom priors | ✅ | ✅ | ❌ | ❌ | ✅ | | Lift-test calibration | coming soon | ❌ | ✅ | ❌ | ✅ | | Out of sample predictions | ✅ | ✅ | ❌ | ✅ | ✅ | +| Unit-tested | ✅ | ✅ | ❌ | ✅ | ? |