diff --git a/apps/api/migrations/preference-centralization/preference-centralization.migration.spec.ts b/apps/api/migrations/preference-centralization/preference-centralization.migration.spec.ts
new file mode 100644
index 00000000000..72111ffdc4e
--- /dev/null
+++ b/apps/api/migrations/preference-centralization/preference-centralization.migration.spec.ts
@@ -0,0 +1,111 @@
+import { expect } from 'chai';
+import { NestFactory } from '@nestjs/core';
+import {
+  SubscriberPreferenceRepository,
+  NotificationTemplateRepository,
+  PreferenceLevelEnum,
+  PreferencesRepository,
+} from '@novu/dal';
+import { UpsertPreferences } from '@novu/application-generic';
+import { PreferencesTypeEnum } from '@novu/shared';
+import { UserSession } from '@novu/testing';
+import { INestApplication } from '@nestjs/common';
+import { AppModule } from '../../src/app.module';
+import { preferenceCentralization } from './preference-centralization.migration';
+
+describe('Preference Centralization Migration', function () {
+  let app: INestApplication;
+  let session: UserSession;
+  let subscriberPreferenceRepository: SubscriberPreferenceRepository;
+  let notificationTemplateRepository: NotificationTemplateRepository;
+  let preferenceRepository: PreferencesRepository;
+  let upsertPreferences: UpsertPreferences;
+
+  before(async () => {
+    app = await NestFactory.create(AppModule, { logger: false });
+    subscriberPreferenceRepository = app.get(SubscriberPreferenceRepository);
+    notificationTemplateRepository = app.get(NotificationTemplateRepository);
+    preferenceRepository = app.get(PreferencesRepository);
+    upsertPreferences = app.get(UpsertPreferences);
+  });
+
+  beforeEach(async () => {
+    session = new UserSession();
+    await session.initialize();
+
+    // Clean up the repositories before each test
+    await subscriberPreferenceRepository._model.deleteMany({});
+    await notificationTemplateRepository._model.deleteMany({});
+    await preferenceRepository._model.deleteMany({});
+  });
+
+  after(async () => {
+    await app.close();
+  });
+
+  it('should migrate subscriber global preferences', async function () {
+    await subscriberPreferenceRepository.create({
+      _subscriberId: session.subscriberId,
+      _environmentId: session.environment._id,
+      _organizationId: session.organization._id,
+      level: PreferenceLevelEnum.GLOBAL,
+      channels: ['email', 'sms'],
+    });
+
+    await preferenceCentralization();
+
+    const updatedPreferences = await preferenceRepository.find({
+      _environmentId: session.environment._id,
+      _organizationId: session.organization._id,
+    });
+    expect(updatedPreferences.length).to.equal(1);
+    expect(updatedPreferences[0].type).to.equal(PreferencesTypeEnum.SUBSCRIBER_GLOBAL);
+  });
+
+  it('should migrate subscriber workflow preferences', async function () {
+    await subscriberPreferenceRepository.create({
+      _subscriberId: session.subscriberId,
+      _templateId: NotificationTemplateRepository.createObjectId(),
+      _environmentId: session.environment._id,
+      _organizationId: session.organization._id,
+      level: PreferenceLevelEnum.TEMPLATE,
+      channels: ['push'],
+    });
+
+    await preferenceCentralization();
+
+    const updatedPreferences = await preferenceRepository.find({
+      _environmentId: session.environment._id,
+      _organizationId: session.organization._id,
+    });
+    expect(updatedPreferences.length).to.equal(1);
+    expect(updatedPreferences[0].type).to.equal(PreferencesTypeEnum.SUBSCRIBER_WORKFLOW);
+  });
+
+  it('should migrate workflow preferences', async function () {
+    await notificationTemplateRepository.create({
+      _creatorId: session.user._id,
+      _environmentId: session.environment._id,
+      _organizationId: session.organization._id,
+      critical: true,
+      preferenceSettings: { email: true, sms: false, push: true, in_app: true, chat: true },
+    });
+
+    await preferenceCentralization();
+
+    const updatedPreferences = await preferenceRepository.find({
+      _environmentId: session.environment._id,
+      _organizationId: session.organization._id,
+    });
+    expect(updatedPreferences.length).to.equal(2);
+    const workflowPreference = updatedPreferences.find(
+      (preference) => preference.type === PreferencesTypeEnum.WORKFLOW_RESOURCE
+    );
+    const userPreference = updatedPreferences.find(
+      (preference) => preference.type === PreferencesTypeEnum.USER_WORKFLOW
+    );
+
+    expect(workflowPreference).to.exist;
+    expect(userPreference).to.exist;
+  });
+});
diff --git a/apps/api/migrations/preference-centralization/preference-centralization.migration.ts b/apps/api/migrations/preference-centralization/preference-centralization.migration.ts
new file mode 100644
index 00000000000..b2486d06994
--- /dev/null
+++ b/apps/api/migrations/preference-centralization/preference-centralization.migration.ts
@@ -0,0 +1,146 @@
+import '../../src/config';
+
+import { NestFactory } from '@nestjs/core';
+import { SubscriberPreferenceRepository, NotificationTemplateRepository, PreferenceLevelEnum } from '@novu/dal';
+import {
+  UpsertPreferences,
+  UpsertWorkflowPreferencesCommand,
+  UpsertUserWorkflowPreferencesCommand,
+  UpsertSubscriberGlobalPreferencesCommand,
+  UpsertSubscriberWorkflowPreferencesCommand,
+} from '@novu/application-generic';
+import { buildWorkflowPreferencesFromPreferenceChannels, DEFAULT_WORKFLOW_PREFERENCES } from '@novu/shared';
+
+import { AppModule } from '../../src/app.module';
+
+const BATCH_SIZE = 100;
+
+const sleep = (ms: number) => {
+  return new Promise((resolve) => {
+    setTimeout(resolve, ms);
+  });
+};
+
+/**
+ * Migration to centralize workflow and subscriber preferences
+ */
+export async function preferenceCentralization() {
+  const app = await NestFactory.create(AppModule, {
+    logger: false,
+  });
+  console.log('start migration - preference centralization');
+
+  const upsertPreferences = app.get(UpsertPreferences);
+
+  const subscriberPreferenceRepository = app.get(SubscriberPreferenceRepository);
+  const subscriberPreferenceCursor = await subscriberPreferenceRepository._model
+    .find({})
+    .batchSize(BATCH_SIZE)
+    .cursor();
+
+  const counter = {
+    subscriberGlobal: {
+      success: 0,
+      error: 0,
+    },
+    subscriberWorkflow: {
+      success: 0,
+      error: 0,
+    },
+    subscriberUnknown: {
+      success: 0,
+      error: 0,
+    },
+    workflow: {
+      success: 0,
+      error: 0,
+    },
+  };
+  console.log('start workflow preference migration');
+
+  const workflowPreferenceRepository = app.get(NotificationTemplateRepository);
+  const workflowPreferenceCursor = await workflowPreferenceRepository._model.find({}).batchSize(BATCH_SIZE).cursor();
+
+  for await (const workflowPreference of workflowPreferenceCursor) {
+    try {
+      const userWorkflowPreferenceToUpsert = UpsertUserWorkflowPreferencesCommand.create({
+        userId: workflowPreference._creatorId.toString(),
+        templateId: workflowPreference._id.toString(),
+        environmentId: workflowPreference._environmentId.toString(),
+        organizationId: workflowPreference._organizationId.toString(),
+        preferences: buildWorkflowPreferencesFromPreferenceChannels(
+          workflowPreference.critical,
+          workflowPreference.preferenceSettings
+        ),
+      });
+
+      await upsertPreferences.upsertUserWorkflowPreferences(userWorkflowPreferenceToUpsert);
+
+      const workflowPreferenceToUpsert = UpsertWorkflowPreferencesCommand.create({
+        templateId: workflowPreference._id.toString(),
+        environmentId: workflowPreference._environmentId.toString(),
+        organizationId: workflowPreference._organizationId.toString(),
+        preferences: DEFAULT_WORKFLOW_PREFERENCES,
+      });
+
+      await upsertPreferences.upsertWorkflowPreferences(workflowPreferenceToUpsert);
+
+      counter.workflow.success += 1;
+    } catch (error) {
+      console.error(error);
+      counter.workflow.error += 1;
+    }
+  }
+
+  console.log('end workflow preference migration');
+  console.log({ counter });
+  console.log('start subscriber preference migration');
+
+  for await (const subscriberPreference of subscriberPreferenceCursor) {
+    await sleep(10);
+    if (subscriberPreference.level === PreferenceLevelEnum.GLOBAL) {
+      try {
+        const preferenceToUpsert = UpsertSubscriberGlobalPreferencesCommand.create({
+          _subscriberId: subscriberPreference._subscriberId.toString(),
+          environmentId: subscriberPreference._environmentId.toString(),
+          organizationId: subscriberPreference._organizationId.toString(),
+          preferences: buildWorkflowPreferencesFromPreferenceChannels(false, subscriberPreference.channels),
+        });
+
+        await upsertPreferences.upsertSubscriberGlobalPreferences(preferenceToUpsert);
+
+        counter.subscriberGlobal.success += 1;
+      } catch (error) {
+        console.error(error);
+        counter.subscriberGlobal.error += 1;
+      }
+    } else if (subscriberPreference.level === PreferenceLevelEnum.TEMPLATE) {
+      try {
+        const preferenceToUpsert = UpsertSubscriberWorkflowPreferencesCommand.create({
+          _subscriberId: subscriberPreference._subscriberId.toString(),
+          templateId: subscriberPreference._templateId.toString(),
+          environmentId: subscriberPreference._environmentId.toString(),
+          organizationId: subscriberPreference._organizationId.toString(),
+          preferences: buildWorkflowPreferencesFromPreferenceChannels(false, subscriberPreference.channels),
+        });
+
+        await upsertPreferences.upsertSubscriberWorkflowPreferences(preferenceToUpsert);
+
+        counter.subscriberWorkflow.success += 1;
+      } catch (error) {
+        console.error(error);
+        counter.subscriberWorkflow.error += 1;
+      }
+    } else {
+      console.error(`Invalid preference level ${subscriberPreference.level}`);
+      counter.subscriberUnknown.error += 1;
+    }
+  }
+  console.log('end subscriber preference migration');
+  console.log({ counter });
+  console.log('end migration - preference centralization');
+
+  app.close();
+}
+
+preferenceCentralization();