diff --git a/lightning/src/ln/channelmanager.rs b/lightning/src/ln/channelmanager.rs
index 891259881b3..d575ae4a9b6 100644
--- a/lightning/src/ln/channelmanager.rs
+++ b/lightning/src/ln/channelmanager.rs
@@ -10371,23 +10371,48 @@ where
 									emit_channel_ready_event!(pending_events, channel);
 								}
 
-								if let Some(announcement_sigs) = announcement_sigs {
-									log_trace!(logger, "Sending announcement_signatures for channel {}", channel.context.channel_id());
-									pending_msg_events.push(events::MessageSendEvent::SendAnnouncementSignatures {
-										node_id: channel.context.get_counterparty_node_id(),
-										msg: announcement_sigs,
-									});
-									if let Some(height) = height_opt {
-										if let Some(announcement) = channel.get_signed_channel_announcement(&self.node_signer, self.chain_hash, height, &self.default_configuration) {
+								if let Some(height) = height_opt {
+									// (re-)broadcast signed `channel_announcement`s and
+									// `channel_update`s for any channels less than a week old.
+									let funding_conf_height =
+										channel.context.get_funding_tx_confirmation_height().unwrap_or(height);
+									// To avoid broadcast storms after each block, only
+									// re-broadcast every hour (6 blocks) after the initial
+									// broadcast, or if this is the first time we're ready to
+									// broadcast this channel.
+									let rebroadcast_announcement = funding_conf_height < height + 1008
+										&& funding_conf_height % 6 == height % 6;
+									#[allow(unused_mut, unused_assignments)]
+									let mut should_announce = announcement_sigs.is_some() || rebroadcast_announcement;
+									// Most of our tests were written when we only broadcasted
+									// `channel_announcement`s once and then never re-broadcasted
+									// them again, so disable the re-broadcasting entirely in tests
+									#[cfg(test)]
+									{
+										should_announce = announcement_sigs.is_some();
+									}
+									if should_announce {
+										if let Some(announcement) = channel.get_signed_channel_announcement(
+											&self.node_signer, self.chain_hash, height, &self.default_configuration,
+										) {
 											pending_msg_events.push(events::MessageSendEvent::BroadcastChannelAnnouncement {
 												msg: announcement,
-												// Note that announcement_signatures fails if the channel cannot be announced,
-												// so get_channel_update_for_broadcast will never fail by the time we get here.
+												// Note that get_signed_channel_announcement fails
+												// if the channel cannot be announced, so
+												// get_channel_update_for_broadcast will never fail
+												// by the time we get here.
 												update_msg: Some(self.get_channel_update_for_broadcast(channel).unwrap()),
 											});
 										}
 									}
 								}
+								if let Some(announcement_sigs) = announcement_sigs {
+									log_trace!(logger, "Sending announcement_signatures for channel {}", channel.context.channel_id());
+									pending_msg_events.push(events::MessageSendEvent::SendAnnouncementSignatures {
+										node_id: channel.context.get_counterparty_node_id(),
+										msg: announcement_sigs,
+									});
+								}
 								if channel.is_our_channel_ready() {
 									if let Some(real_scid) = channel.context.get_short_channel_id() {
 										// If we sent a 0conf channel_ready, and now have an SCID, we add it
diff --git a/lightning/src/ln/priv_short_conf_tests.rs b/lightning/src/ln/priv_short_conf_tests.rs
index beccf59af4e..85b88a534c8 100644
--- a/lightning/src/ln/priv_short_conf_tests.rs
+++ b/lightning/src/ln/priv_short_conf_tests.rs
@@ -190,11 +190,11 @@ fn do_test_1_conf_open(connect_style: ConnectStyle) {
 	connect_blocks(&nodes[1], 5);
 	let bs_announce_events = nodes[1].node.get_and_clear_pending_msg_events();
 	assert_eq!(bs_announce_events.len(), 2);
-	let bs_announcement_sigs = if let MessageSendEvent::SendAnnouncementSignatures { ref node_id, ref msg } = bs_announce_events[0] {
+	let bs_announcement_sigs = if let MessageSendEvent::SendAnnouncementSignatures { ref node_id, ref msg } = bs_announce_events[1] {
 		assert_eq!(*node_id, nodes[0].node.get_our_node_id());
 		msg.clone()
 	} else { panic!("Unexpected event"); };
-	let (bs_announcement, bs_update) = if let MessageSendEvent::BroadcastChannelAnnouncement { ref msg, ref update_msg } = bs_announce_events[1] {
+	let (bs_announcement, bs_update) = if let MessageSendEvent::BroadcastChannelAnnouncement { ref msg, ref update_msg } = bs_announce_events[0] {
 		(msg.clone(), update_msg.clone().unwrap())
 	} else { panic!("Unexpected event"); };