diff --git a/src/index.js b/src/index.js
index eda39fe..3db2b97 100644
--- a/src/index.js
+++ b/src/index.js
@@ -596,7 +596,7 @@ async function getExperimentConfig(pluginOptions, metadata, overrides) {
   };
 
   // get the custom labels for the variants names
-  const labelNames = stringToArray(metadata.names);
+  const labelNames = stringToArray(metadata.name);
   pages.forEach((page, i) => {
     const vname = `challenger-${i + 1}`;
     //  label with custom name or default
@@ -622,7 +622,7 @@ async function getExperimentConfig(pluginOptions, metadata, overrides) {
 
   const config = {
     id,
-    label: metadata.name || `Experiment ${metadata.value || metadata.experiment}`,
+    label: `Experiment ${metadata.value || metadata.experiment}`,
     status: metadata.status || 'active',
     audiences,
     endDate,
@@ -671,9 +671,9 @@ async function getExperimentConfig(pluginOptions, metadata, overrides) {
  */
 function parseExperimentManifest(entries) {
   return Object.values(Object.groupBy(
-    entries.map((e) => depluralizeProps(e, ['experiment', 'variant', 'split'])),
+    entries.map((e) => depluralizeProps(e, ['experiment', 'variant', 'split', 'name'])),
     ({ experiment }) => experiment,
-  )).map(aggregateEntries('experiment', ['split', 'url', 'variant']));
+  )).map(aggregateEntries('experiment', ['split', 'url', 'variant', 'name']));
 }
 
 function getUrlFromExperimentConfig(config) {
diff --git a/tests/experiments.test.js b/tests/experiments.test.js
index 883ce27..8405c7b 100644
--- a/tests/experiments.test.js
+++ b/tests/experiments.test.js
@@ -287,6 +287,7 @@ test.describe('Fragment-level experiments', () => {
             'challenger-1': expect.objectContaining({ percentageSplit: '0.3333' }),
             'challenger-2': expect.objectContaining({ percentageSplit: '0.3333' }),
           },
+          label: expect.stringMatching(/Experiment Baz/),
         }),
         servedExperience: expect.stringMatching(/\/tests\/fixtures\/experiments\/(fragment|section)-level/),
       }),
diff --git a/tests/fixtures/experiments/fragments--alt.json b/tests/fixtures/experiments/fragments--alt.json
index 749999a..11466b2 100644
--- a/tests/fixtures/experiments/fragments--alt.json
+++ b/tests/fixtures/experiments/fragments--alt.json
@@ -4,6 +4,7 @@
           "Pages": "/tests/fixtures/experiments/fragment-level--alt",
           "Experiments": "Baz",
           "Variants": "challenger-1",
+          "Names": "C1",
           "Selectors": ".fragment",
           "Urls": "/tests/fixtures/experiments/section-level-v1"
       },
@@ -11,6 +12,7 @@
           "Pages": "/tests/fixtures/experiments/fragment-level--alt",
           "Experiments": "Baz",
           "Variants": "challenger-2",
+          "Names": "C2",
           "Selectors": ".fragment",
           "Urls": "/tests/fixtures/experiments/section-level-v2"
       }
diff --git a/tests/fixtures/experiments/fragments.json b/tests/fixtures/experiments/fragments.json
index 7fb3c72..814145d 100644
--- a/tests/fixtures/experiments/fragments.json
+++ b/tests/fixtures/experiments/fragments.json
@@ -4,6 +4,7 @@
           "Page": "/tests/fixtures/experiments/fragment-level",
           "Experiment": "Baz",
           "Variant": "challenger-1",
+          "Names": "C1",
           "Selector": ".fragment",
           "Url": "/tests/fixtures/experiments/section-level-v1"
       },
@@ -11,6 +12,7 @@
           "Page": "/tests/fixtures/experiments/fragment-level",
           "Experiment": "Baz",
           "Variant": "challenger-2",
+          "Names": "C2",
           "Selector": ".fragment",
           "Url": "/tests/fixtures/experiments/section-level-v2"
       },
@@ -18,6 +20,7 @@
           "Page": "/tests/fixtures/experiments/fragment-level--async",
           "Experiment": "Baz",
           "Variant": "challenger-1",
+          "Names": "C1",
           "Selector": ".fragment",
           "Url": "/tests/fixtures/experiments/section-level-v1"
       },
@@ -25,6 +28,7 @@
           "Page": "/tests/fixtures/experiments/fragment-level--async",
           "Experiment": "Baz",
           "Variant": "challenger-2",
+          "Names": "C2",
           "Selector": ".fragment",
           "Url": "/tests/fixtures/experiments/section-level-v2"
       }